FRED & FARID Shanghai achter Responsive Lookbook Diesel
06-07-2016 (14:49) - Creatie
Diesel Jogg Jeans zijn geen 'gewone' jeans, al lijken ze er wel op. FRED & FARID Shanghai besloot voor The Responsive Lookbook gebruik te maken van responsive technologie om te laten zien hoe unregular de Diesel Jogg Jeans precies zijn.
Credits:
Agency: FRED & FARID Shanghai
Client: Diesel
Title of Ad: The Responsive Lookbook
Chief Creative Officers : Fred & Farid
Brand Supervisors: Christophe Archaimbault, Tracy Wang
Agency Supervisors: Claudia Anegon, Adam Nait, Mylene Boutonnet-Tranier
Creative Director: Laurent Leccia
Copywriter: Nix Xiong
Art Director: Laurent Leccia
Agency Producer: Juni Zhu
Digital Agency Producers: Pauline Salendre, Erick Alonso
Production Company: FRED & FARID
Production Company City: Shanghai
Producer: Juni Zhu
Photographer: Pierrick Jegou
Digital Production Company: FRED & FARID
Digital Producers: Pauline Salendre, Erick Alonso
Developper: Yannick Landry
