FRED & FARID achter launch wereldwijde 24 Sèvres campagne

FRED & FARID achter launch wereldwijde 24 Sèvres campagne

06-09-2017 (13:32) - Creatie

24 Sèvres is LVMH’s latest multi-brand e-commerce experience offering the most Parisian selection of fashion available worldwide, inspired by iconic Le Bon Marché Rive Gauche. FRED & FARID has been appointed for the launch of this luxury fashion platform in its key international markets. 
 

As part of this collaboration the creative boutique network was in charge of the design and production of the launch campaign signed "WHERE FASHION COMES TO LIFE".

credits

Agency: FRED & FARID New York
Client: 24 Sèvres
Title of ad: Where Fashion Comes to Life
Chief Creative Officers: Fred & Farid
Brand Supervisors: Eric Goguey, Julien Malhomme, Sidney Biolley
Associate Creative Director: Nicolas Berthier
Agency Producers: Damien Fournier Perret, Adélia Demachy
Production Company: Stink
Producer: Greg Panteix
Director: Nicolas Winding Refn
Music: Busy P - Genie
Post Production: Nightshift
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